press releases Corporate News +++ bmp AG/bmp Media Investors: Deutsche Post acquires nugg.ad AG Berlin, August 24th 2010 bmp Media Investors AG & Co. KGaA, a wholly-owned subsidiary of bmp AG (ISIN DE0003304200), is proud to announce the next successful exit from its portfolio. The company sold its stake of 22,89% in the Berlin based nugg.ad AG to Deutsche Post Beteiligungen Holding GmbH, itself being a wholly-owned subsidiary of Deutsche Post AG. The sale was realized on the basis of a 100% take-over of nugg.ad AG by Deutsche Post Beteiligungen Holding GmbH. bmp first invested in nugg.ad by 2006 in syndication with VC Fonds Berlin (IBB). As lead investor bmp structured two successful follow-on financing rounds, winning additional financial investors. In 2007 Media Ventures and in 2008 the European Founders Fund joined as shareholders. All parties agreed that the transaction volume remains confidential. After appreciations on the IFRS value already recognized in profit or loss in 2007 and 2008 as well as in the second quarter of 2010, this transaction delivers a positive earnings contribution of more than 1,5 MEUR in the third quarter, thereby accelerating the successful development of bmp in 2010. The realized IRR from this sophisticated transaction amounts to approx. 50%. Jens Spyrka, head of bmp Media Investors: “We are proud of having supported the extremely talented team of nugg.ad AG under the exemplary leadership of its founder and CEO Stephan Noller together with our co-investors. For the last four years it has been a great experience for all of us to be part of the development towards Europe’s biggest Targeting Platform. With nugg.ad remaining an independent entity within Deutsche Post there is great potential to continue the successful development on an accelerated scale to achieve a strong position in the value chain as the leading supplier of targeting solutions for marketers and advertisement agencies alike.” +++ About bmp: As an internationally operating private equity asset manager, bmp (ISIN DE0003304200) invests its own resources into companies and, at the same time, operates as a fund manager for fund of funds and as a private equity advisor. bmp does not only support its portfolio companies with capital, but also with 10 years of comprehensive know-how as a business developer. With the experience of 100 own shareholdings, 14 stock market flotations as well as more than 25 trade sales from the portfolio, bmp is among the most competent venture capital companies in Germany and Poland. bmp Media Investors AG & Co. KGaA is a thematically specialised venture capital company under the management of bmp AG, which exclusively focuses on shareholdings in the media, entertainment and marketing services industries in Germany and Poland. The current portfolio of bmp Media Investors comprises the companies Brand New World GmbH (München), Greenhanger GmbH (Berlin), K2 Internet SA (Warszawa), mando.TV GmbH (Berlin), Motor Entertainment GmbH (Berlin), Pomocni Sp. z o.o. (Warszawa), Republika Kobiet Sp. z o.o. (Warszawa), vertical tech Media AG (München) and Xamine GmbH (München). +++ For further information: Corinna Riewe Investor Relations Schlüterstraße 38 10629 Berlin Tel: 030-20 30 5-567 Fax: 030-20 30 5- 555 Email: criewe@bmp.com Internet: www.bmp.com This issue of Corporate News represents neither an offering nor a request for the tendering of bids for the purchase of securities – particularly not in the US and not in any countries or jurisdictions in which offers, requests for the tendering of bids for purchases or for sales would not be permitted without previous registration or approval in accordance with the stipulations of the respectively applicable securities regulations. This issue of Corporate News represents neither an offer for the sale of individual proprietary shares nor a request for the submission of an offer for the purchase of individual shares; it is intended solely for information purposes. back